Breeding grounds for China’s next ‘unicorn’

Hong Kong is becoming a hotbed for IoT start-ups and attracting a number of incubators and accelerators to set-up shop in the twin cities Hong Kong and Shenzhen, leveraging benefits from both sides. As the IoT industry gains momentum, the demands intensify. The bars for lead-times and cost efficiency are constantly being challenged by investors and the unforgiving millennial consumer will only give you one chance to deliver upon your Kickstarted promise. It’s a cut-throat competition that not many survive. Because of the heightened demands startups are choosing to set up shop...

10 questions for a killer design brief

A design brief is something that is vital to any design project and frames the expected delivery. It provides designers with the essential information they will need to reach or even better, exceed clients’ expectations. In the same way as markets has matured and evolved so has design. Design has become an intricate part of a company’s growth strategy. If you aim to compete with the best then past are the days when design projects only involved aesthetic considerations. Today professional design studios work by a process that identifies customer needs...

Nuts and Bolts for IoT Startups

As the IoT industry gains momentum, the demands continue to intensify. The bars for lead-times and cost efficiency are constantly being raised and the unforgiving millennial consumer will only give you one chance to deliver upon your promise. It’s a cut-throat competition not many survive. Because of the heightened demands, these often Silicon Valley driven startups are setting up shop in Hong Kong and Shenzhen to come closer to production and access services such as Industrial Design and Branding. It provides a healthy demand for high-end service skills and we are...

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